Reduce Plastic Waste

ChallengeReduce Plastic WasteToward a recycling-based society

Using eco-friendly containers for SEVEN PREMIUM products

Biomass
Biomass
Biodegradable
Biodegradable
Recyclable
Recyclable
Paper
Paper
2030 Target
Usage rate 50%
2050 Goal
Usage rate 100%
  • Example 1Initiatives for plastic bottles collected at stores

    Plastic bottles collected at our stores are being utilized in our products.

    Hajime Green Tea One a Day
    Hajime Green Tea One a Day
    Body Cooler Innerwear
    Body Cooler Innerwear
  • Example 2Initiatives for recycled plastic bottles

    Recycled materials from plastic bottles are used in a portion of our products.

    Shupatto Compact Bag
    Shupatto Compact Bag
    Refillable Package for Body Soap / Shampoo
    Refillable Package for Body Soap / Shampoo
    Eco Summer Chino Pants(scheduled for release in April 2020)
    Eco Summer Chino Pants
    (scheduled for release in April 2020)
    Food packaging
    Food packaging

    Applicable products: 185(As of March 2020)

  • Example 3Initiatives for reducing plastic use

    We are eliminating use of outer wrapping films in product packaging and making the packages themselves smaller.

    Chilled Caffé Latte / Tea Latte
    Chilled Caffé Latte / Tea Latte
    Kids Body Cooler Innerwear
    Kids Body Cooler Innerwear
    Men’s Innerwear
    Men’s Innerwear

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